Microsoft is less interesting.
It’s true. In the world of technology Microsoft is less interesting. Elon Musk, the CEO of Tesla, founded the Boring Company to dig holes and build hyperloop transport. He called it the Boring Company. Both a pun on digging through rocks and, in one sense, the idea that utilities just work. Microsoft is doing the same thing. It has become boring. It has a cloud-based service business that everyone can yawn at. It has Windows, a thirty-year-old operating system that has been there forever, and Office. If you are under 24 none of this makes the world light up because these are utilities. It has all the excitement of switching on a light bulb. Sharing a video of getting to a concert with mates, photographs of a skiing weekend or a day on the beach are all interesting. The tech that you have with you is your mobile phone. This week Microsoft made it more irrelevant to millennials. Another consumer service, it’s ebook store, closed . Granted vast number of people didn’t know Micro