Friday, 12 July 2013
Nokia's 41 Megapixel Smartphone
Nokia announced a smartphone with a 41 megapixel camera. The idea is to capture everything so you can dispense with a huge lens but still benefit from a great zoom capability. The actual pictures will be uploaded to photo sites at a 'sensible' 5 megapixels.
The interesting thing will be how the technology press cover this. My guess will be that while the image capability will be praised they will suffer because it is a Windowsphone. Had Nokia released an Android phone or if Apple had added a Nokia-like camera to their phone then this would be called a game changer.
Nokia has actually added a great deal to the Windowsphone ecosystem. Their maps application, drive and transit apps plus the superb digital imaging mean that Nokia sells 80% of all Windowsphone devices. In some ways Nokia is more committed to Windowsphone than Microsoft because it has moved the whole company's strategy to these devices.
So it's not an iPhone and it's not Android but it's a great piece of technology.